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Store for the Corps
Affiliate Program
Promotion and Communication Rules
Governing StorefortheCorps.com Affiliates
The following rules apply to any press release or other communication that
you may want to issue in connection with your participation in the Store for
the Corps
Affiliate Program, as well as to any other promotion of your site.
Press Releases and Other Communications (Including All
Communications on Your Web Site or Via Other Media)
Any communication must accurately identify that you are participating in
the "Store for the Corps Affiliate Program."
Any communication must clearly and accurately describe the nature of
your participation in the Store for the Corps Affiliate Program: your communication must not
create confusion or misrepresent the nature of your or any other participant's
participation in the Store for the Corps Affiliate Program.
You may, without our prior consent, say the following in
any communication: that you have become a Store for the Corps Affiliate, and/or that you have
joined or become a member of the Store for the Corps Affiliate Program. You may also describe
the Store for the Corps Affiliate Program as "the leading affiliate program for
Marine Corps pride
merchandise on the Web."
You must obtain our prior written consent to use any other
description of your participation in the Store for the Corps Affiliate Program or of the
program itself, which we may give or withhold at our sole discretion. If you seek
such consent, please submit the entirety of your proposed press release to us by email to
for review.
Note that in seeking such consent, we will not approve, and you
may never in any event issue, any communication which, in the context of describing the
Store for the Corps Affiliate Program or your relationship with such program or the
Store for the Corps:
Uses any of the following words: "partnership,"
"reseller," "alliance," or "relationship agreement," or any
other words which may lead one to confuse the Store for the Corps Affiliate Program with any
other selling initiatives or which could otherwise be misleading;
States that the Store
for the Corps will be selling or promoting your
products or services, or that there will be any linking from the
Store for the Corps site to
your site; or
Otherwise misrepresents, embellishes, or aggrandizes the business terms
of the Store for the Corps Affiliate Program or your or your sites' relationship with the
Store for the Corps.
INACCURATE OR MISLEADING CONTENT IN PRESS RELEASES OR OTHER
COMMUNICATIONS MAY BE MATERIALLY MISLEADING UNDER UNITED STATES SECURITIES LAWS AND THE
RULES AND REGULATIONS OF THE SECURITIES AND EXCHANGE COMMISSION. ACCORDINGLY, THE
STORE FOR THE CORPS MAY COOPERATE WITH OR NOTIFY THE SECURITIES AND EXCHANGE COMMISSION OF
INACCURATE OR MISLEADING CONTENT IN PRESS RELEASES PERTAINING TO STORE
FOR THE CORPS AFFILIATE
RELATIONSHIPS.
Other Website Promotion
To protect the integrity of the reputation of
Store for the Corps Affiliates
as well as the Store for the Corps brand name, you may not promote your site via certain forms
of indiscriminate advertising, commonly referred to as "spamming." Accordingly,
you may not promote your site via unsolicited commercial e-mail (UCE), postings to
non-commercial newsgroups, or cross-postings to multiple newsgroups at once. In addition,
you may not promote your site in any way that effectively conceals or misrepresents your
identity, domain name, or return e-mail address.
Notwithstanding the foregoing, you may promote your site via mailings to
recipients who are already customers or subscribers to your site's services, provided that
the recipients have the option to remove themselves from future mailings. Further, you may
promote your site via newsgroup postings to newsgroups that specifically welcome
commercial messages (when in doubt, consult the newsgroup FAQ or moderators to be sure
that such a message is acceptable in that newsgroup).
In all promotion, you must clearly represent yourself and your site as
entities independent from the Store for the Corps or the Storefor theCorps.com
website.
In any forum or media, you must honor the advertising practices and
restrictions that are commonly considered acceptable by its readers.
The Store for the Corps, reserves the right at its sole discretion to modify
the foregoing rules at any time and from time to time. The Store for the
Corps reserves the
right to take action against any person or entity that violates these rules.
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